About us
Original beauty brands, supplied by the carton
Nichey B2B is the wholesale arm of Nichey — a beauty retailer trusted by thousands of customers.
From our Dubai base we supply pharmacies, beauty stores, online sellers, salons and distributors across the UAE and the wider GCC with original skincare, makeup and body-care brands — by the case and by the carton.
Every product we sell is sourced from the brands themselves or their official distributors, stored in our Dubai warehouse, and shipped with batch and expiry details you can rely on. We focus on the products that actually move — the serums, sunscreens, cleansers, makeup and treatments your customers are already searching for.
Nichey B2B is operated by Al Rose Line for Trading Co. L.L.C, licensed by the Dubai Department of Economy and Tourism (Trade License No. 1447847) for trading in perfumes, cosmetics, beauty and personal care products, hair care, baby care, oud and incense.
